As a registered Electrolux appliance owner, your product registration allows you the opportunity to plant a tree with The Nature Conservancy’s Plant a Billion Trees program. Select a tree and Electrolux will make a contribution to cover the cost of planting one tree in North America.+
Choose A Tree
Select one of three tree types representative of native species planted across North America through TNC's Plant a Billion Trees program. All trees are locally grown and forests are stewarded to ensure survival.
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Pine
These valuable coniferous trees can flourish in the toughest conditions, living for hundreds of years.
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Maple
Renowned for sweet sap that becomes maple syrup, maples are also known for dramatic seasonal changes.
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Cypress
Cypress are hearty and rot-resistant; but old-growth forests need restoration after decades of harvest.
The Nature Conservancy and Electrolux are partnering to help reforest North America, home to some of the world's oldest and tallest trees. In addition to being beautiful places for us to recreate, they provide so many benefits, including filtering more than half of our water supply and capturing carbon to help mitigate climate change.
There are many things that pose risk to these forests, including fires, invasive pests, and deforestation. With partners like Electrolux, we are able to work on mitigating these risks while restoring our once prevelent forests.