Award-Winning Creative Executive Joins The Nature Conservancy
ARLINGTON, Va. – The Nature Conservancy has hired Eric Steinhauser, an award-winning creative executive, film director and strategic storyteller for the role of Director, Global Marketing and Creative Content. In this new role, Steinhauser will drive the creative vision, editorial, strategies and storytelling of TNC across all platforms.
Steinhauser previously served in the expansive role of Executive Creative Director for J. Walter Thompson where he headed new branding efforts for Novell, Dominos, Lipton, KPMG, Kraft, Miller Genuine Draft and the Rock and Roll Hall of Fame.
Throughout his career, Steinhauser has created notable work for many global brands including: AT&T, Merrill Lynch, NBA Cares, Deepak Chopra, The NFL, Diageo, VH1, Unilever, MetLife, The YMCA and The Peace Corps.
Steinhauser directed and produced the Emmy-nominated feature documentary SAVING AFRICA’S GIANTS, which followed former NBA All-Star and Chinese hero Yao Ming on his first trip to Africa to witness the catastrophic rise of elephant and rhino poaching. The film aired globally on The Animal Planet Network and on CCTV in China.
In this new role at The Conservancy, Steinhauser will build a more focused and unified creative vision for marketing content across all platforms.
“Eric’s creative spirit and talent have supported dozens of world-class brands and non-profit organizations,”said Richard Loomis, Chief Marketing Officer of The Nature Conservancy. “We’re greatly looking forward to his leadership in utilizing creative communication to connect people and nature, inspiring greater support for conservation.”
“For any creative, there’s no greater client to get to work for than Mother Earth,” said Steinhauser. “And there’s no more critical issue today than her well-being. I’m thrilled to join this incredible global team of conservation visionaries to share the stories of the people and programs that are helping save our planet.”
Steinhauser is a native New Yorker where he has worked as a creative director for over 20 years. Eric also is an adjunct professor at NYU’s Steinhardt School of Media, Culture and Communications and he serves as juror for the New York Wild International Film Festival.
The Nature Conservancy is a global conservation organization dedicated to conserving the lands and waters on which all life depends. Guided by science, we create innovative, on-the-ground solutions to our world's toughest challenges so that nature and people can thrive together. We are tackling climate change, conserving lands, waters and oceans at an unprecedented scale, providing food and water sustainably and helping make cities more sustainable. Working in 72 countries, we use a collaborative approach that engages local communities, governments, the private sector, and other partners. To learn more, visit www.nature.org or follow @nature_press on Twitter.