Odwalla® and The Nature Conservancy to “Green Up” Boston With Tree-Planting Event

Nourishing beverage and food bar maker will plant trees at Bunker Hill Community College

October 17, 2013

WHAT: On Saturday, October 19, 2013, at 10 a.m., Odwalla, The Nature Conservancy and Boston Natural Areas Network will conduct a tree planting event at Bunker Hill Community College. The event is part of a larger effort to plant a total of 130,000 trees in forests and urban areas nationwide. In addition, area residents are invited to participate in the plantings.

WHEN: Saturday, October 19, 2013
10 a.m. to 12:30 p.m.

WHERE: Bunker Hill Community College
250 Rutherford Ave.
Charlestown, MA 02129
For directions, visit http://www.bhcc.mass.edu/charlestowndirections/.

VISUALS / INTERVIEWS: Footage from local planting events. Opportunities to speak with representatives from Odwalla, The Nature Conservancy and Boston Natural Areas Network

BACKGROUND: For the sixth consecutive year, Odwalla’s Plant-A-Tree program is branching out to bring the goodness of trees to cities and towns across the country.

This year, thousands of people logged on to odwalla.com/goodness and created a virtual Odwalla tree. For every tree created online, Odwalla pledged to plant a real tree, with a goal of planting at least 100,000 nationwide. The goal was surpassed, and together, The Nature Conservancy and Odwalla will facilitate the planting of 130,000 trees with the help of local nonprofit groups like Boston Natural Areas Network.

CONTACT: Tim Holtz; phone: 414-940-3556; timh@fasthorseinc.com

The Nature Conservancy is a leading conservation organization working around the world to conserve the lands and waters on which all life depends. Visit The Nature Conservancy on the web at www.nature.org. To learn about the Conservancy’s global initiatives, visit www.nature.org/global. To keep up with current Conservancy news, follow @nature_press on Twitter.

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