Prahran Market to Host Picnic for the Planet on Earth Day

The Melbourne market is partnering with The Nature Conservancy to host Australia's largest Earth Day picnic
Melbourne, Australia | February 13, 2012

Take part in Picnic for the Planet on Sunday 22 April, Earth Day, with The Nature Conservancy at Prahran Market’s Market Square in South Yarra, Melbourne.

This very special event is part of a global, potentially record-breaking effort designed to celebrate the planet and the sustainable food it provides.

Dr. James Fitzsimons, Director of Conservation at The Nature Conservancy, said, “The main point of Picnic for the Planet is simple: to give people a fun and easy way to enjoy Earth Day through the food they enjoy and with the people they love.”

This year marks the second annual Picnic for the Planet and the first such event in Melbourne.

“We are thrilled to be supported by Prahran Market, the oldest continuously running market in Australia,” Dr. Fitzsimons said. “It’s known as ‘the food lovers’ market’ because of the quality and range of its vendors. It’s a perfect, open-air place for people to celebrate the planet and think about where their food comes from.”

World-renowned chef Walter Trupp is bringing his natural foods recipes to the Picnic. Trupp—who, with his wife Dorota, runs a cooking school in South Yarra and recently published Trupps' Wholefood Kitchen—will show picnic-goers how to make several dishes that are good both for you and the planet.

Participants in the Prahran Market event will also have a shot at the record books. The Melbourne picnic is one of hundreds of The Nature Conservancy’s Picnics for the Planet happening worldwide that, collectively, will muster a Guinness World Records™ attempt for the most people picnicking in a 24-hour period.

The picnic will feature live music from local talent, cooking demonstrations and other family-friendly activities, as well as the chance to pick up a host of picnic goodies from the stallholders at Prahran Market.

The event is free and open to the public, rain or shine, from noon to 2pm.

Those unable to make the main Picnic for the Planet can sign up to host their own picnic with family and friends. Anyone who holds a Picnic for the Planet with at least 25 people can download materials that will allow their picnic to be officially included in the Guinness World Record™-breaking attempt. To receive updates on Picnic for the Planet, email australia@tnc.org.

About Prahran Market: Prahran Market is Australia’s oldest continuously running market. Prahran Market is recognised as one of Melbourne’s premier markets and arguably Melbourne’s finest food market and is known colloquially as “The Food Lovers' Market.”

The Nature Conservancy is a leading conservation organization working around the world to protect ecologically important lands and waters for nature and people. The Conservancy and its more than 1 million members have protected nearly 120 million acres worldwide. Visit The Nature Conservancy on the Web at www.nature.org.

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Penny Underwood
(03) 9818 8540
mediawise@mediawise.net.au