The New Economy of Nature:
The Quest to Make Conservation Profitable
Gretchen C. Daily and Katherine Ellison
Adam Smith didn't waste much breath talking about the natural wealth of nations. But according to ecologist Gretchen C. Daily and Pulitzer Prize-winning journalist Katherine Ellison, the Earth will never be saved until ecological capital is squeezed into the cost-benefit analysis. Their book, The New Economy of Nature: The Quest to Make Conservation Profitable (Island Press, $25), offers a lucid explication of their theory and a look at how that theory is being put into practice by pioneers whose advances may someday create what the authors call "a revolution more sweeping than any humanity has yet experienced."
—Louis Bayard
