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The Nature Conservancy and Payless ShoeSource launch a partnership to support the Conservancy’s Plant a Billion Trees campaign.
As part of the partnership, Payless is launching a Green BOGO (Buy One, Get One Half Off) sale to partner with shoppers to raise money for the Plant a Billion Trees campaign now through May 4. Payless will donate $1 for every Zoe & Zac green brand item sold through May 4 and on every Payless exclusive reusable shopping bag sold throughout the year.
The Zoe & Zac green brand just launched in 1,000 Payless stores nationwide and Payless.com, is the first-ever affordable green line of footwear and accessories. Created to democratize green footwear and accessory products by making them affordable and accessible and to bring eco-consciousness to the mainstream, the Spring Collection features eight women’s footwear styles, two handbags, three girl’s shoes, as well as a range of jewelry and socks -- all items available for under $30 each.
The Zoe & Zac products are made from eco-friendly components and materials such as organic cotton and linen, natural hemp, recycled rubber outsoles, eco-friendly-EVA cushioning, and water-based glues for the shoes. Natural materials like dyed Tagua and Açai nuts and sterling silver are incorporated into the jewelry. The product packaging is eco-smart as well; utilizing 100 percent recycled shoe boxes and soy-based inks for the printing.
Also as part of Payless’ plan to support the Plant a Billion Trees campaign, Payless is offering an exclusive, stylish reusable shopping bag for $1.99 to shoppers in more than 4,000 stores in the
A minimum donation of $100,000 will be made to Plant a Billion Trees in conjunction with this promotion.
Nature picture credits (top to bottom, left to right): Photo © Adriano Gambarini (Seedlings of Eugenia involucrate in a nursery will be planted in Brazil’s Atlantic Forest); Photo © Payless ShoeSource (Plant a Billion Trees reusable bag).
Join The Nature Conservancy on