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The Nature Conservancy's LEAF Program Nominated for Disney's Friends for Change: Project Green

Support The Nature Conservancy by voting weekly for the Conservancy’s LEAF program on the Disney “Friends for Change: Project Green” Web site


NEW YORK, NY | September 16, 2010

Support The Nature Conservancy and help your kids take stewardship of our planet early by voting weekly for the Conservancy’s LEAF program on the Disney “Friends for Change: Project Green” Web site from now through November. Voting requires quick user registration. LEAF (Leaders in Environmental Action for the Future) provides paid summer internships for a diverse group of urban high school students and helps educators from environmental high schools share best practices and scientific resources. The LEAF program can win funding to support program expansion with your help. Vote here: http://disney.go.com/projectgreen/explorevote.html

The Conservancy’s internship program—also known as LEAF: Leaders in Environmental Action for the Future—gives kids the chance to protect and restore wildlife, while learning valuable life skills. Over the past 30 years, children have spent less and less time outdoors, often feeling out of touch with nature. LEAF has worked for more than 15 years to help youth from underserved urban communities reconnect with nature, providing high school students with the opportunity to leave the city to live, work, and play in the natural world. The Conservancy works with students in four-week periods to protect and restore habitat, plant native trees and save endangered species. The program allows students to earn money, while they learn about careers in conservation, visit colleges and enjoy outdoor weekend activities like camping, kayaking and swimming, often for the first time.

“The Nature Conservancy is honored to have been chosen by Disney for this generous funding,” said Brigitte Griswold, Director of Youth Programs, The Nature Conservancy. “We are thrilled to see Disney take such a proactive role in environmental conservation, and engaging youth to do the same.”

Beginning September 3, kids can vote on the Friends for Change website to help Disney decide how the second installment of its $1 million in donations will be distributed among five programs. The Nature Conservancy will receive a portion of this installment—the amount depends on the percentage of votes earned. First place will receive $100,000.

The Nature Conservancy is among the five programs that have been chosen for their environmental efforts. The Jane Goodall Institute, the International Fund for Animal Welfare, Bat Conservation International, and Fauna and Flora International were also tabbed as recipients.

About Disney’s Friends for Change: Project Green
Disney's Friends for Change: Project Green is a multiplatform initiative that helps kids help the planet. Through the program, kids can learn practical ways to help the environment, get their friends involved, track their collective impact and have the opportunity to help Disney decide how $1 million in donations to various environmental causes will be made over the course of a year. Kids can join online at www.Disney.com/projectgreen, where they'll pledge to take simple everyday actions, such as turning off the lights and switching to reusable water bottles, and find out more about why these actions matter.


The Nature Conservancy is a leading conservation organization working around the world to protect ecologically important lands and waters for nature and people. The Conservancy and its more than 1 million members have protected nearly 120 million acres worldwide. Visit The Nature Conservancy on the Web at www.nature.org.

Contact information

Shawna Seldon
The Rosen Group
646-695-7043
shawna@rosengrouppr.com

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